Season Tickets 26/27 massive price increase
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- NinjaBreadMark
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They said that there were over 1500 at the ST training session the other day, so more than that! Being a Tuesday night I'm guessing a lot didnt make it. We know of a few couples who didnt.
- Clowne57
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There was at least 12 on our row & just in front who didn't attend so probably that figure is way out. Somewhere in the back of my mind is a comment by Tony Smith about the use of Ice Sheffield when he said it was not an option due to there being about 3500 season ticket holders and that was a few years ago. But then again I might have dreamt it.NinjaBreadMark wrote: ↑Sat Mar 07, 2026 7:46 pmThey said that there were over 1500 at the ST training session the other day, so more than that! Being a Tuesday night I'm guessing a lot didnt make it. We know of a few couples who didnt.
Further to my earlier post:- the pregame nose volume particularly during announcements and team introduction yesterday reached 114 db again.penny wrote: ↑Tue Mar 03, 2026 11:52 amIt is a massive hike in price and particularly the new car park price of £352!
My quandary, having been with the Steelers from year 1, is not only the cost of the season ticket and parking but these days the awful sound system control, or rather lack of control, as has been discussed previously.
Do I want to pay all that money and have to endure another season of that volume? I have until 30 April to decide!
My renewal debate continues as I assess remaining games.
- DiscoRay
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I'd have thought easily 3k, and more likely between 4k - 5k. Like with us and Cardiff, I suspect some 4d chess is in play. As ultimately owners don't want "too many" ST holders, and with some teams turning up near capacity average attendances, I think they want to jack up ST prices high enough to put a certain chunk of folk off renewing. Then that opens those seats up every night, and those former ST holders revert to picking and choosing games, which is more revenue per seat per night, with other casuals buying those seats for the games they don't attend.NinjaBreadMark wrote: ↑Sat Mar 07, 2026 7:46 pmThey said that there were over 1500 at the ST training session the other day, so more than that! Being a Tuesday night I'm guessing a lot didnt make it. We know of a few couples who didnt.
All fine and dandy while your barn mostly sells out, but everyone is a bad season away from losing a big slice of attendees, and it's the ST holders who tend to always stick out the thin times.
It feels like a blunt, lazy, and unimaginative measure just to squeeze fans for more money per night to make more revenue. EIHL still has no TV deal or title sponsorship, Cup and Playoffs have no title sponsorship either far as I know. The commercial teams of all respective clubs just aren't doing enough to make the most of this being the UK's best attended indoor sport, and picking up more (or bigger) sponsors to bring in the additional income they want/need. They should tap and exhaust this side of things first, before asking fans to stump up more yet again.
- greeny
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Block where i sit has many season ticket holders and all im hearing at moment are discusions about whether to renew due to increases in both ticket prices and car parking , not so much about increase as that was partially expected but about HOW much it has increased,,,,,, will be interessting to see how numbers will be affected by this next season ,,,
You can have a rough guess (or count, if you have the time/inclination!) by logging on to the steelers hub site, choosing 'new season ticket' and seeing what's already taken. Should give you a decent idea how many there are this season.
- kivo1889
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I wonder if an AI would be able to count the number on a screenshot? I might give it a test.

